Sales & Marketing Executive

 Working with the Marketing Consultant and Owner to implement predefined Sales & Marketing Plan.

 Supporting to develop new branding and establishing a market position for FDC in the market place which allows the restaurant to improve its financial performance.

 A key aspect of this job will be relationship marketing and sales which requires regular meetings with hotels, resorts, and tour operators to create Cooperation Agreements with the objective of attracting more guests to Fish Dance Café.

 Executing a wide variety of marketing campaigns EDM’s, events, public relations, media advertisements, promotions, and other marketing plans;

 Executing and analyzing results of all marketing campaigns and regular marketing channels such as website, digital channels, offline channels;

 Please see key responsibilities ordered below in terms of priority:

1) SALES & NETWORKS & RELATIONSHIPS

 Ability to establish relationships with concierge and GM’s at hotels, resorts, and also tour operators with the goal of establishing cooperation agreements which will drive foot traffic through Fish Dance Café.

 Interacting and networking with counterparts (media, contractors, events companies) and building relationships with them;

2) DIGITAL MARKETING

 Managing content and posts on FaceBook and Instagram to improve awareness of Fish Dance Café.

 Monitoring performance of Fish Dance Café on TripAdvisor and other websites which influence tourists and restaurant guests. Determining how to increase our presence and prevalence on these marketing mediums.

 Monitoring online blogs and social media for tracking communications related to the brand of a company;

 Plan and develop marketing campaigns for the groups’ business units through various integrated communication and marketing channels with a particular focus on digital marketing (including SEO, SEM and SMM);

3) CONTENT MARKETING

 Coordinating design and production of a wide range of marketing collateral; developing and maintaining sales proposals and collateral, newsletters, brochures, and other materials related to marketing;

 Writing and maintaining content and providing updates to all online media channels; delivering press releases to press and monitoring its outreach;

4) PR/MEDIA

 Reviewing and controlling brand identity matters in both ads and marketing collateral, publishing channels, content write-up as well as preventing/correcting the publishing of wrongful information;

 Maintaining relationship with the media and being able to liaise with press to send Press Kits and provide information so they can publish articles.;

5) OTHER

 Preparing professional presentations, proposals with an eye for layout, content and formatting;

 Planning and managing marketing research efforts;

 Working with customers in developing case studies, references, and testimonials.

-  Service charge

 Excellent English skills, both in verbal and written communication;

 Excellent sales skills and ability to entertain key contacts and establish meaningful relationships;

 Excellent business development skills.

 Excellent writing, translation and presentation skills with computer proficiency;

 Utmost attention to detail, diligence, sense of responsibility are a must

 Creative, hardworking and team player, able to effectively communicate creative and innovative ideas;

 Ability to operate under solid pressure and meet tight deadlines; able to multi-task between projects

 Effective understanding of latest technologies, digital and social media trends locally and internationally and should understand how to apply them in marketing;

 Work collaboratively and effectively as a team member;

 Be self-motivated, confident, energetic, and independent;

 Experience working in Project Sales and Marketing;

 Bachelor’s degree in related field;

 Degree from an accredited institution.

- Available working at Đà Nẳng, Quận Hải Châu