Senior Manager, Database
- Hạn nộp: 30/07/2019
- Mức lương: Thỏa thuận
Thông tin cơ bản
1
Huyện Duy Xuyên - Quảng Nam
Giờ hành chính
Kinh doanh & tiếp thị
28/06/2019 15:35
Mô tả công việc
Main Purpose of the Job
Manager/Senior Manager, Database will be primarily responsible in making sure of the success and overall direction and management of all activities and to maintain standards of service, organization and management of daily operations for the Database and Direct Marketing. The role will responsible in handling all functions of database and direct marketing, which extend to planning, creating and execution of direct marketing campaigns and its execution of communications to all invited patrons.
Key Duties and Responsibilities
Duties may include but not limited to:
• Develop new strategies for direct marketing and a rigorous process for monitoring and learning from the results of direct marketing campaigns.
• Serve as the primary point of contact for the casino database and identify opportunities to improve marketing systems and data management.
• Conceptualize potential plans for various casino events & promotion and prepare the program overview, terms & conditions for management’s approval as well as all relevant documents for submission to regulatory.
• Assist in preparation of relevant contracts of different promotion programs for management’s approval and legal compliance, as well as to coordinate with relevant internal departments and external vendors on events and promotions execution.
• Promote testing strategies within the direct marketing campaigns to constantly evaluate the effectiveness of the reinvestment rate and marketing offers.
• Oversee the reliability and efficiency of all database feeds and support new database integration.
• Remain knowledgeable on company’s product and property knowledge, up to but not limited to events, promotion offers, room categories, food and beverage offerings and the entertainment calendar.
• Work closely with Strategic Marketing team in marketing analysis to continuously improve marketing strategies and communication channel to grow the response rate and casino revenue.
• Monitor marketing campaigns closely during the implementation period and be able to identify any issues during the campaigns which may be detrimental and report to his/her superiors immediately.
• Communicate with all departments ensuring an optimal level of guest service, satisfaction, and accuracy is provided and maintained throughout the property and in the coordination of marketing events.
Quyền lợi được hưởng
- Professional and multi-cultural working environment
- Top competitive HR compensation & benefits in the industry
- Career development opportunity in one of the biggest Casino companies in the world
Yêu cầu công việc
Qualifications/Requirements
• Bachelor’s degree in Business, Marketing or Hospitality, or equivalent education required
• 5 to 6 years of related experience in direct marketing with banking, telco and hotel. Exposure in casino industry will be advantaged.
• Strong background in customer relationship management from database and marketing perspective.
• Must have interpersonal skills to deal effectively with all business contacts.
• Work varied shifts, including weekends and holidays.
• Must be able to effectively communicate in English, in both written and oral forms.
• Other language(s) like Mandarin, Cantonese, or Korean is preferable.
Yêu cầu hồ sơ
Chấp nhận tập tin doc, docx, xls, xlsx, pdf, gif, jpg, png dung lượng không quá 10MB
- Quy mô: 1.000 - 4.999
- Tay Son Tay Hamlet, Duy Hai Commune, DuyXuyen District, Quang Nam Province, Vietnam
- http://career.hoiana.com/
HOIANA is destined to become Asia’s premier oceanfront playground. It will be the ultimate reward for those who expect the very best in entertainment, vacations and luxury living. HOIANA is located 30 kilometres south of Da Nang, and just 10 kilometers from the World Heritage listed city of Hoi An in Quang Nam Province – central Vietnam’s fastest growing tourist destination. Set on 4 kilometers of pristine tropical beachfront, occupying 985 hectares and receiving US$4 billion of investment, HOIANA is by far Vietnam’s most significant tourism destination and investment to date. We know that providing our guests with a fantastic destination and product is only part of their experience. We need to ensure that every contact they have with us is rewarding, positive and leaves a great impression, and we know that it is our staff who play the most important part in providing this. We are looking for talented, friendly and enthusiastic candidates to join our talent network, who fit into our culture of “Special Place. Special People.” At HOIANA, we are building something very special; with internationally recognized and award winning hotel companies, world class golf courses, exciting gaming for rewards and entertainment, and an amazing array of recreation and spa facilities, we are sure you will find a career opportunity that suits you!
Thông tin liên hệ
- Phòng Nhân sự