Marketing Execution Manager (Based HCM)
- Hạn nộp: 31/03/2021
- Mức lương: Thỏa thuận
Thông tin cơ bản
1
HCMC
Giờ hành chính
Kinh doanh & tiếp thị
23/03/2022 00:10
Mô tả công việc
1. Objectives of this Role:
- The Marketing Execution Manager leads the Marketing Execution Division to create and execute both group- and company-level marketing and communications activities to achieve strategic goals.
- This role also gets to do a little bit of everything, from balancing traditional and digital marketing activities to contributing to public relations activities for the group and its subsidiaries.
- Success is measured by how well they help drive the sales and revenue strategy, brand engagement and also by how effectively leveraged the resources around them are to create truly compelling campaigns.
2. Daily and Monthly Responsibilities
- Together with the Group Marketing Director, plan, develop and implement promotional strategies to achieve and exceed forecasted revenue figures develop promotional strategies via search egines, social media, GDS, media, placement of advertising, printed materials and other sales & promotional tools.
- Under the leadership of the Group Marketing Director, this role alsopromotes on-brand messaging through traditional, digital, and social media channels to enhance the image of the hotel, driving consumer awareness and preference, increasing market share, building broader portfolio and brand awareness.
- Provide weekly, monthly and quarterly analysis including performance of campaigns and channels, along with return on investment statistics. Maximize and optimize the performance of all marketing channels based on these results.
- To support and leverage implementation of best practices in marketing execution team and informing to Divisional Creative Marketing team.
- Identify and advantage various promotion opportunities through international and national exhibitions, events, sponsorships, prizes etc.
- Plan and implement Press Release plan including research and writing inconjunction with the Group Marketing Director.
- Assist Group Marketing Director in communicating and maintaining good relationship with international and Vietnamese speaking media.
- Participate in preparation and planning of the Annual Marketing ExecutionPlan, Departmental Objectives and other costs related to the Annual Budget.
- Demonstrate working knowledge of all tasks within the area of responsibility.
- Ensure files, correspondence and other relevant business documentation are maintained.
- Ensure all product information is correct in all forms of communication such as internet, media, printed etc.
- Demonstrate effective verbal and non-verbal communication skills. Develop an awareness of, and appreciation for, the richness of the cultural diversity of our clients, staff and location.
- In conjunction with the Group Marketing Director and HR, ensure effective recruitment, training and certification of associates within the division.
- Encourage, support training programs and develop staff to enable promotion within the division.
- Conduct regular staff meetings to keep staff and management informed and to foster two-way communication
- Encourage the benefits of multi-skilling and job rotation and communicate corporate initiatives to staff.
- Provide support and undertake additional duties as requested by the Group Marketing Director.
Quyền lợi được hưởng
Yêu cầu công việc
- Bachelor’s or higher degree in Marketing, Communications, or related discipline
- At least 3 years experience in marketing communication
- Proven experience in mangagement roles
- Working experience in hotel or hospitality would be preferred
- Ability to thrive in a fast-paced, collaborative environment with a high- volume workload often requiring short turnaround time.
- Ability to work both independently and with a team to meet deadlines
- Excellent organizational skill and multitasking ability
- Fluently in speaking and writing in English
Yêu cầu hồ sơ
Chấp nhận tập tin doc, docx, xls, xlsx, pdf, gif, jpg, png dung lượng không quá 10MB
- Quy mô: 500 - 999
- 159-163 Thùy Vân, phường Thắng Tam, Tp. Vũng Tàu, Bà Rịa - Vũng Tàu, Việt Nam
Tập đoàn đa ngành sở hữu bởi tư nhân, với các lĩnh vực đầu tư chủ yếu là khách sạn, văn phòng, căn hộ cho thuê, trung tâm thương mại, nhà hàng và tiệc, kinh doanh thương mại,… Tập đoàn đa ngành sở hữu bởi tư nhân, với các lĩnh vực đầu tư chủ yếu là khách sạn, văn phòng, căn hộ cho thuê, trung tâm thương mại, nhà hàng và tiệc, kinh doanh thương mại,… Ngoài ra còn có Nhà hàng hải sản Lasirena The Imperial Garden Lounge, The IMPERIAL Business Centre Cung cấp dịch vụ văn phòng tiêu chuẩn 5* với mô hình Dịch vụ trọn gói tại Tòa nhà Petro Việt Nam, 1-5 Lê Duẩn, Q1.TP.HCM.
Thông tin liên hệ
- Ms. Trang - Nhân sự