PR & Community Executive (HCM based)
- Hạn nộp: 27/12/2022
- Mức lương: Thỏa thuận
Thông tin cơ bản
1
Phú Yên
Giờ hành chính
Resort/ Khu Du lịch
Kinh doanh & tiếp thị
Nhân viên
01/03/2023 11:58
Mô tả công việc
MAIN PURPOSE OF THE JOB
• To maximize public visibility of ZHBSH to Vietnamese end-consumers, local media and other external stakeholders
• To create maximum awareness of ZHBSH in Vietnam through strategic Communication, PR and Marketing initiatives
• To proactively drive media exposure and handle all press enquiries
• To create content and material for distribution to targeted media channels (traditional print, online, social media)
• To handle end consumer communication via local social media channels including booking requests
KEY COMPETENCIES REQUIRED
• Excellent communication skills: oral and written in Vietnamese and English
• Exceptional writing and editing skills
• Outstanding interpersonal skills
• Ability to work independently
• Creativity and innovative thinking
• Strategic planning and sensible prioritizing
KEY RELATIONSHIPS
• Internally: Sales & Marketing department, PR & Communications department, Resort team, Reservations, GM & RM
• Externally: Key media personnel, editors, journalists, influencers, public figures, PR agencies, graphic design agencies, web design agencies and similar business partners globally, social media platforms, blogs and any other related channels, persons or related tools
MAIN RESPONSIBILITIES
PR & Communication
• Creation and distribution of press releases, news content and mailings, based on guidance given by the Senior Sales Manager APAC, the Director of Sales and Marketing and the PR Manager
• Producing, reviewing and editing all Vietnamese collateral/ text material/marketing tools for the ZHSBH
• Translating relevant content provided by HQ into Vietnamese for distribution
• Building and managing a database of relevant local media and journalists, leveraging existing relationships
• Managing relationships with editors, graphic designers, web designers and staff of key media
• Under guidance, developing a local media relations strategy, seeking high-level placements in relevant print and online media
• Producing regular newsletters and mailings to Vietnamese end consumers
• Organizing press trips to the properties (individual and group), proactively and reactively
• Managing media enquiries and interview requests
• Compiling press clippings and distributing them internally on monthly basis
• Nurturing a strong industry network
• Handling requests by local TV stations, including hosting in the resort
• Evaluating opportunities for partnerships and advertising on an on-going basis
• Compiling an annual PR and Communications expense budget for the local market and operate within this annual cost framework
• Organizing local press & media events for ZHBSH
• Guarding the Zannier Hotels brand image and identity, ensuring the standards are adhered to internally and externally
Social Media
• Managing interactive social media (messages, reviews, etc.) with the local market
• Forming key relationships with local influencers across the social media platforms
• Pro-actively and re-actively handling coordinating requests, invitations and stays of influencers and other public figures
• Actively targeting the local social media community and creating possibilities for suitable exposure of ZHBSH
• Any additional social media handling as required
Quyền lợi được hưởng
- 2 days off per week
- Salary & benefits competitive
- PA Ins 24/7
- Good service charge
Yêu cầu công việc
REQUIREMENTS
• Proven track record designing and executing successful media campaigns at local level
• Experience in creative copywriting, in line with established communication strategies
• Good understanding of the luxury hotel industry, its standards and requirements
• Full understanding of media needs and media relationships
• Experience in acting as a company spokesperson
• Comfortable and skilled in media relations, presentations and interviews
• Native Vietnamese speaker
• Excellent English, oral and written
• Solid experience with social media
• Event planning experience
• A degree in Marketing/ Advertising/ Communications or a related discipline
• Based in Ho Chi Minh City
Yêu cầu hồ sơ
Hồ sơ bằng tiếng Anh gửi qua trang Hoteljob.vn hoặc gửi về địa chỉ email Tin đã hết hạn
Chấp nhận tập tin doc, docx, xls, xlsx, pdf, gif, jpg, png dung lượng không quá 10MB
- Quy mô:
- Phú Yên, Việt Nam
- http://www.zannierhotels.com/en/
Zannier Hotels Bãi San Hô is a luxury resort located in Phu Yen province of Vietnam, in the heart of a preserved 98-hectare natural site facing an impressive one kilometer long white sand beach. Its name in Vietnamese translates into “bay of corals”, in reference to its untouched coastline and beautiful coral reefs. Surrounded by spectacular hills, lush vegetation and authentic paddy fields, the resort lies far away from the mainstream tourist paths and yet just a 40 minute drive away from Quy Nhon. It features 73 spacious villas (46 with private pools), 3 restaurants and 3 bars, a beautiful spa and wellbeing area, a business center and an activity center offering a wide variety of beach and water activities as well as other outings. Zannier Hotels - Sublimate the moment, glorify the place Zannier Hotels aims to be a contemporary demonstration of excellence, innovation, integrity & simplicity. A burgeoning hospitality company recognized among its peers, that shares the dream and desire for capturing unique and authentic memories. An international group with hotels in France, Belgium, Namibia, Cambodia and soon Vietnam. Email: recruitment@baisanho.com Hotline: 0258 383 0000 (ext. HR)
Thông tin liên hệ
- Phòng Nhân sự