Lê Thanh Hiếu
Assistant Marketing Manager/ Senior Marketing Executive
With over 4 years of experience in marketing field, I have developed and implemented strategies that leverage online and offline marketing to reach and engage target audiences to understand customer insight & optimize marketing operation. My expertise lies in managing social media channels such as Facebook, Instagram, Tiktok and I manage the Marketing team about 5-8 staff to coordinate with other head of departments to create new activities and new package/promotion to increase awareness and revenue.
I am a content creator and strategic management so I am passionate about driving innovation and creativity in my work. I have successfully built and managed partnerships, and projects that deliver high-quality results for my company. My goal is to become an expert in Marketing strategy, brand building and development and beyond.
Thông tin cá nhân
Họ và tên
Lê Thanh Hiếu
Giới tính
Nam
Ngày sinh
22/09/1998
Địa chỉ
25 Cô Giang, Phường 2, Quận Phú Nhuận, TP.HCM
Cập nhật
11/03/2025
Thông tin cơ bản
Kinh nghiệm làm việc
Từ 3 đến 5 năm
Vị trí
Trưởng bộ phận/ Trưởng phòng
Mức lương mong muốn
20 - 30 triệu
Nơi mong muốn làm việc
Tiếng Anh (Khá)
Ngoại ngữ
Tiếng Anh (Khá)
Công việc mong muốn
Mong muốn về công việc
Beyond my professional experience, my passion lies in brand building and strategic marketing development. My goal is to leverage my skills in project management, critical thinking, and leadership to create data-driven campaigns that enhance customer engagement and business growth. I am confident that my expertise aligns with the vision of your company.
Kỹ năng
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kỹ năng lập kế hoạch, kiểm soát kế hoạch 80%
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Quản lý dự án 80%
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Tin học văn phòng 80%
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upselling 80%
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Sáng tạo 80%
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Quản lý giám sát 80%
Học vấn - Chuyên môn
Đại học Kinh tế Thành phố Hồ Chí Minh
Marketing - Đại học - 2022 - 2026
Cao đẳng Kinh tế Đối ngoại
Tiếng anh Thương mại - Cao đẳng - 2016 - 2019
Kinh nghiệm làm việc
Associate Marketing Manager tại Silverland Hospitality
Hồ Chí Minh - 5/2022 - 2/2025
- Responsible for activities related to the brands of Group including: marketing, branding, public relations, cooperation for chain of 8 hotels from 3-5 star and 10 F&B outlets including a chain of cafes, a chain of 8 banquet halls, bars, restaurants
- Develop a MKT strategy to increase visibility and reach of potential customers with the goal of correspondingly increasing revenue.
- Be the representative of the Marketing department to work with GMs and head of departments (F&B, Sales, FOM...) on promotion and MKT activities.
- Manage brand identity, content, and imagery across online media (Facebook, Instagram, Tiktok) and offline of 8 hotels and 10 F&B outlets.
- Mainly responsible for producing and editing content for publications of sites and outlets such as brochure, fact sheet, hotel directory, leaflet, flyer, TVC, Video Clip...
- In charge of the PR work such as collaborating with press parties such as Elle, VTV, CafeF,... and hundreds of other KOC/KOL/celebs to develop the brands of Group
- Carry out offline activities such as company events or joint events between the company and partners.
- Manage the digital marketing department to ensure advertising reaches the right target audience, achieves a good conversion rate and gets monthly KPIs.
- Control marketing activities for all brands of Group and promotion activities according to the approved budget
Marketing & Event Cordinator tại Công Ty Cổ Phần Mạng Xã Hội Du Lịch Hahalolo
Hồ Chí Minh - 10/2021 - 5/2022
- Coordinate with other departments to organize company events such as shareholders' day, launching new features,...
- Responsible for producing souvenirs to promote the brand (about 4,000 products/quarter)
Marketing Specialist tại Nash Infomation Consulting Services Co., LTD
Hồ Chí Minh - 1/2020 - 10/2021
- Manage and develop the company's social networking sites.
- Research and evaluate the competitive market on social sites to build appropriate strategies for each period.
- Manage content and image on online media as Facebook, Instagram
- Implement branding campaigns to introduce products to domestic and foreign customers.
- Training new employees and completing daily and weekly reports as required by the Company.
- Implement legal procedures, contracts and follow up throughout the project with customers.
- In charge of events, large and small picnics of the Company.