Long Van Thai

Highly accomplished Marketing & Communications Manager with expertise in hotel promotions, media relations, and digital marketing. Proven track record in achieving revenue targets and enhancing brand presence. Seeking new opportunities to drive impactful campaigns and contribute to the success of a dynamic organization.

Good Grade Graduation

Marketing & Communications Manager - Responsible for the publicity and promotion of all products of the hotel, including but not limited to rooms, catering, banquets, etc. - Develop and implement the hotel's advertising budget and external advertising. - Coordinate and implement communication plans for hotel activities and promotions (sales, catering, etc.) with all operating departments of the hotel. - Assist the relevant departments to achieve the revenue targets and related tasks set by the hotel. - Ensure that the hotel has a good image and corresponding flow on the mainstream platform in the main source area. - Establish good relations with the media (publications, broadcasts, etc.) and implement hotel marketing campaigns. - Fully monitor all printed products of the hotel to ensure consistency with group guidelines. - Ensure the hotel website and social media platforms’ information is accurate and updated in a timely manner. - Real-time monitoring of guest comments on various network platforms and replying promptly. - Plan and execute hotel public relations activities and achieve expected ROI. - Design prints according to hotel standards and ensure print quality. - Manage a comprehensive targeted database and advertise hotel promotions. - Monitor expenses according to the commercial development department budget to maximize return on investment. - Liaise with other hotel departments, outside organizations or government departments to coordinate and implement different hotel projects. - Assist with photography, video shooting and interviews of domestic and foreign media. - Update the gallery and promotional kit in a timely manner to maintain a fixed capital list. - Prepare, plan and execute hotel public relations activities. E-commerce Manager - Monitor competitor's rates/packages on a daily basis and propose ideas/offers/packages to be implemented to maintain market share - Monitor hotel positioning and maintain the best positions in OTA - Initiate and implement new concepts to optimize revenues from OTA - Increase sales/revenue in the E-Commerce area when opportunity arises - Control and manage Hotel room inventory/rates to maximize/generate revenue - Manage the ongoing relationship with assigned OTA partners including daily communication, periodic formal account wellness checks, and ongoing revenue tracking - Stay abreast of industry trends by attending industry conferences and seeking out advanced distribution knowledge.

- Develop customer relationships to achieve sales goals. - Manage bank's corporate and personal accounts. - Corporate/Personal financial management consulting.

Sales responsibilities: - Develop sales strategies to achieve business and sales goals - Lead and coach sales teams on the company's sales strategies - Build and maintain strong, long-lasting B2B relationships - Manage all company's E-commerce channels and distribution strategy - Collaborate with internal departments to facilitate client need fulfillment - Plan and implement revenue management operations, procedures, and best practices. Marketing responsibilities: - Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies - Develop marketing plans with specific objectives across different channels and segments - Plan, manage and evaluate all marketing campaigns (both digital & traditional marketing platforms) - Building brand awareness, brand identity, and positioning - Monitor industry trends and market competitors

- Responsible for the publicity and promotion of all products of the hotel, including but not limited to rooms, catering, banquets, etc. - Develop and implement the hotel's advertising budget and external advertising. - Coordinate and implement communication plans for hotel activities and promotions (sales, catering, etc.) with all operating departments of the hotel. - Assist the relevant departments to achieve the revenue targets and related tasks set by the hotel. - Ensure that the hotel has a good image and corresponding flow on the mainstream platform in the main source area. - Establish good relations with the media (publications, broadcasts, etc.) and implement hotel marketing campaigns. - Fully monitor all printed products of the hotel to ensure consistency with group guidelines. - Ensure the hotel website and social media platforms’ information is accurate and updated in a timely manner. - Real-time monitoring of guest comments on various network platforms and replying promptly. - Plan and execute hotel public relations activities and achieve expected ROI. - Design prints according to hotel standards and ensure print quality. - Manage a comprehensive targeted database and advertise hotel promotions. - Monitor expenses according to the commercial development department budget to maximize return on investment. - Liaise with other hotel departments, outside organizations or government departments to coordinate and implement different hotel projects. - Assist with photography, video shooting and interviews of domestic and foreign media. - Update the gallery and promotional kit in a timely manner to maintain a fixed capital list. - Prepare, plan and execute hotel public relations activities.