COMMUNICATIONS MANAGER (LOCAL)

• To develop an annual Communications programme for the hotel based on its business goals. Liaises with Marketing in targeting specific markets and developing the public relations strategies to reach these markets
• To work closely with the F&B department on restaurant and bar marketing needs and promotions
• To manage and direct the efforts of a Content Coordinator and PR/communication agencies and other suppliers/vendors contracted by the Resort, i.e. designers, printers, outside consultants.

MEDIA RELATIONS

• To manage media relations. This includes developing media contacts, planning press conferences and other press activities. To act as hotel’s liaison with media to promote good publicity and manage bad publicity.
• To manage the Resort’s online press room. This includes the creation of compelling content; the creation of story ideas and written/visual content that supports the Resort’s positioning; the preparation and distribution of newsworthy press releases / advertorial content to consumer, trade and influencer audiences. To manage the creation and maintenance of a media database. To track and report on coverage generated on an on-going basis
• To invite, develop itineraries for and host media, influencers, video crews and others on promotional familiarisation visits to the Resort

CONTENT

• To oversee/update content on the Resort’s websites, and, in conjunction with the Marketing Manager and Revenue Management, listings on OTAs and other digital channels
• To manage the Resorts’s social media presence and content. In conjunction with Marketing Manager, develop calendar and ensure messaging and targeting generate optimal results (engagement, revenue, etc.)
• To co-ordinate hotel photo and video shoots and maintain the in-house image and video libraries

PROMOTIONS

• To develop and organize promotional activities, either in-house or with partners. To evaluate, plan and coordinate sponsorship opportunities
• To develop hotel gifts and giveaways

• 6 working days/ week
  
• 8 working hours/ day
• Working transporation
• 12-14 days for annual leave
• Health Insurance for staff and family

1. Education:Bachelor’s degree in Communications, Marketing or Public Relations
2. Service years in the field: 5
3. Service years in assistant manager level: 2
4. Knowledge and skills:

• Behavioural competencies
• Team player; ability to forge solid working relationships with peers, agencies and property based personnel
• Administrative and project management skills
• Able to work independently, be self-motivated and proactive in identifying road blocks to project completion

• Technical skills
• Project management experience; agency/vendor management experience desirable
• Digitally savvy: quick learner in CMS systems, social media management, photo and video production
• Familiarity with graphic design, terms, process
• Strong technical skills, including superior Microsoft PowerPoint, Excel, and Word
• Ability to learn new platforms

• Personal capabilities
• Fluently bilingual (English/Vietnamese) required: Speaking, reading and writing at a professional level. Additional linguistic ability a bonus
• International or global mind set
• Strong communication and presentation skills
• Knowledge and keen interest in general consumer online trends
• Hospitality/travel, luxury brand or retail experience an asset

• CV in English