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Marketing Manager

  • Hạn nộp: 30/05/2024
  • Mức lương: Thỏa thuận

Thông tin cơ bản

Số lượng
1
Nơi làm việc
Huyện Hoà Vang - Đà Nẵng
Giờ làm việc
Giờ hành chính
Cập nhật
25/04/2024 11:23

Mô tả công việc

Brand

• Be fully conversant with the brand, its standards and its DNA (visual and written communication, product, service, distribution e.g. brand Packages).
• Manage brand compliance for the hotel to grow the equity of the hotel and outlet brands and the brand equity across all channels.
• Manage all marketing/promotional/sales collateral development/production both on and off line.
Communications/Public Relations:
• Manage a fully integrated communications calendar for the Hotel around events, food and beverage, public holidays, need periods.
• Establish and maintain a relationship with Key local press and local media.
• Liaise with the regional Communications team to maximize communications exposure.
• Ensure all visual and written communication (internal/external, offline/online) is fully aligned with the hotels positioning and brand.

Sponsorship:

• To identify opportunities to further expose the hotel and maximize revenue opportunities through sponsoring local sport/cultural/art events that are aligned with the hotel positioning and are sound in delivering a strong ROI
• Drive the marketing and communication (internal and external) of the Hotels CSR commitments.

Loyalty & Partnerships:

• Ensure that Le Club is robustly promoted in the hotel and champion a loyalty culture.
• Ensure the hotel Le Club recognition program is followed and according to the brand promise.
• Drive the revenue potential across both rooms and food and beverage from Accor Advantage Plus members with timely offers and account management of the Accor Advantage Plus offices.
• To identify complimentary Partnership opportunities to grow the hotel equity (always ensuring our own Loyalty and Subscription programs are protected).
• In conjunction with the Director of Revenue manage country, regional and global partnership opportunities with airlines and financial institutions.

E Marketing:

• Effectively manage the hotel’s content and images through conducting regular website audits
• Proactively explore all online opportunities for the hotels including but not limited to; local business opportunities, city/regional tourism organizations
• Manage the hotels’ website – traffic and revenue generation, promotional content display Manage the hotel email database and e communication activity
• Manage online advertising for the hotel (display banners, SEM/PPC etc.)
• Manage the online promotion for conference and catering and food and beverage activity at the hotel
• Set-up, manage social media accounts and sharing sites as relevant to the hotels markets (Facebook, Twitter, You Tube, Flickr etc.) and develop social networks
• Monitor various media for positive and negative comments and discussions about the Hotel (Tripadvisor, Blogs, and Forums). Take part in conversations and answer comments as a mediator
• Report to appropriate parties negative comments and discussions
• Identify threats and opportunities in user generated content surrounding our Hotel
• Recommend new alternatives or ideas to develop the Hotel’s online marketing 

Quyền lợi được hưởng

• Competitive salary offerred 

• Professional working environment 
• Opportunity to access variety of training programs conducted by the Hotel & Group. 
• Free shuttle from Da Nang city

Yêu cầu công việc

• Excellent organizational skills and ability to prioritize tasks Be creative and innovative.
• Well groomed at all times to maintain a professional impression of the hotel Excellent guest and client relations.
• Be results focused and be able to implement activities to drive revenue Be very proficient in Microsoft applications.
• Establish a good understanding of TARS, Accor distribution & pricing Have excellent English written and verbal communication skills.
• Extremely proactive with all activities to support the hotel Be able to work effectively as part of a dynamic team.

Yêu cầu hồ sơ

Should you feel interested in the opportunity, please send your resume to zalo: 0896 963 418

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Sắp xếp đánh giá:

  • Quy mô: 100 - 499
  • An Son hamlet, Hoa Ninh commune, Hoa Vang district, Da Nang city
  • https://www.accorhotels.com/www.mercure-danang-banahills-french-village.com
  • MERCURE – A Brand of ACCORHOTELS GROUP, the leading hotel management group all over the world. Hotel with individuality, passion for service and committed to quality and guest satisfaction. Mercure – Một thương hiệu của tập đoàn quản lý khách sạn hàng đầu thế giới - Accorhotels. Khách sạn với cá tính, với niềm đam mê và cam kết về chất lượng dịch vụ cũng như sự hài lòng của khách hàng. Join Mercure Danang French Village Bana Hills – Join a team of warm and friendly professionals who will share the love for Hospitality! Gia nhập Mercure Danang French Village Bana Hills – Gia nhập đội ngũ những nhân viên thân thiện,ấm áp, chuyên nghiệp – Những con người sẵn sàng chia sẻ tình yêu đối với ngành dịch vụ Khách sạn!

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