Marcom & PR Director

• To carry out and implement the sales & marketing philosophy in accordance with the hotel’s marketing plan and department budget.
• Plan sales coverage of all market segments according to a short-term and long-term plan for director of sales. All market has to have plan and action with due dates.
• Establish goals for all sales personnel and give guidance on how these goals can be achieved.
• Evaluate new markets and their needs comparing these with our product and service.
• Do visibilities study to develop new feeder markets.
• To know our product in intimate details and be aware of our strengths and weaknesses. Set program to overcome weaknesses and maximize on our strengths.
• To implement sales and marketing LSOPs.
• Work with qualified personnel within other departments to continuously improve salesmanship and/or creativity.
• To report to general manager progress of sales efforts, results of sales programs, customer feedback, and information relative to sales office personnel and general development in the hotel.
• Counsel all sales personnel on a scheduled program of monthly meetings. Be the sales leaders, control restrictions, monitor yield and work with revenue management manager to ensure maximum revenue is achieved.
• Complete all forecast, marketing reports on a timely basis.
• Communicate daily with all sales personnel on work to be done with present and future projects.
• To head the smooth running of the reservations departments.
• Hold daily sales and marketing briefing.
• Supervises the market organization’s meeting and exceeding sales goals and meeting the operational budget guidelines.
• Manages, develops and staffs market account management organization.
• Liaise between hotels and sales team, focus on two-way communication to ensure revenue goals are attained.
• To market the hotel and all its outlets and sales points, to lead and direct the sales effort and react on trends, so that the highest profitability can be reached.
• To perform other duties as assigned by General Manager

Marketing Responsibilities:

• Have knowledge of other departments with emphasis on food and beverage, front office and accounting. To make sure that all department adhere to the overall communication message.
• To handle the hotel advertising campaigns and knows details concerning consumer, trade and media publications. Be aware of changing trends and have plans and action in place to react and/or counteract these changes.
• To develop the hotel marketing plan and up-date whenever necessary. Make sure that the team is involved in market research and that they understand marketing plan.
• To develop a close working relationship with key accounts of the hotel. Be ready to call on any customers when needed.
• To maintain an effective communications line within the department and with other department s and management.
• To supervise the hotel’s PR program and make sure that PR programs have plans and action and that they are implemented.
• Handle all printing in accordance with the company specifications.
• Be the trainer in the department ensure that all personal has needed training.
• Develops strategy for market organization.
• Coordinates staffing, development, training of market leadership.
• Ensures the market organization meets customer satisfaction goals.

• At least Bachelor degree in any field
  
• At least 5 year experience in directing and leading sales and marketing team of international companies with preference of hospitality industry.
• Proficiency in English communication and presentation skills
• Strong driven for results and leadership
• Innovative and people management
• Good connection and networking with the industrial bodies