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[Melia Vinpearl Hotels] Cluster Marketing Director

  • Hạn nộp: 30/04/2023
  • Mức lương: Thỏa thuận

Thông tin cơ bản

Số lượng
1
Nơi làm việc
Quận 1 - TP HCM
Giờ làm việc
Giờ hành chính
Cập nhật
22/03/2023 16:28

Mô tả công việc

• Lead, guide and oversee the marketing department team

• Develop brand strategy and key hotels positioning in top feeder markets to guarantee awareness and reputation

• Make sure all brand marketing campaigns are aligned with hotels business needs and lead the hotels marketing plans

• Planning, directing, and coordinating marketing efforts

• To understand and develop budgets and planning based on return-on-investment

• Developing and managing online and offline marketing campaigns in terms of public relations, social media, partnerships and advertising

• Stablish the relations and lead the communication with advertising, social media and public relation agencies. Supervise their work and establish clear KPIs and objectives for them to comply

• To coordinate brand campaigns within the region

• Plan and coordinate all sponsorship activities

• Lead the key communication messages and lead the public relations strategy

• Overseeing public relations, social media and content marketing strategy

• Connect with top local travel partners / media / influencers a to reinforce the brand and the hotels awareness

• Make sure all hotels materials online and offline materials (collaterals, stationary, online promotions, event booths etc.) follow the brand’s official identity manuals

• To supervise brand photo shooting and video shooting

• To supervise the strategy of Social Networks for all brands in cooperation with Global Social Networks leader

Quyền lợi được hưởng

- Working 44 hours/ week

- PVI health Insurance

- KPI Bonus

Yêu cầu công việc

University graduation with major in Business Administration, Marketing & Communication, Hotel management, or Economics.

Very FLUENT English

Marketing plan and budget

Social Media / Digital Marketing

Media relations, Influencer strategy

Partnership

Knowledge about the hospitality industry,

Knowledge about hotel luxury brands

Experience in a similar position in hotels or regional with same category

Yêu cầu hồ sơ

Please sending CV to email: Tin đã hết hạn

Chia sẻ:
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ĐÁNH GIÁ

5.0

TỐT

5 ĐÁNH GIÁ

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Sắp xếp đánh giá:

  • Quy mô:
  • Đảo Hòn Tre , phường Vĩnh Nguyên, Nha Trang, tỉnh Khánh Hòa, Vietnam
  • “Melia Vinpearl” is a cooperation between Spain’s famous hotel group Meliá Hotels International and Vietnam’s leading resort and entertainment brand Vinpearl, aiming to become one of the leading hotel brands in Vietnam. "Melia Vinpearl" currently has a total of 12 hotels and resorts in operation of Vinpearl stretching from Hai Phong to Tay Ninh. The cooperation with Meliá Hotel Group is part of the strategic orientation of enhancing and internationalizing vinpearl brand in the field of hospitality and resort. The cooperation with Meliá Hotels International is part of Vinpearl’s strategy to advance and internationalize the brand in the hospitality field. This perfect combination will bring about the opportunities for domestic and foreign tourists to enjoy diverse experiences through Vinpearl’s signature local “all-in-one” complexes and world-class standard services by such an internationally prestigious hotel brand.

Thông tin liên hệ

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