Assistant Marketing Manager

• Assist Marketing Head to establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
• Assist Marketing Head for leading the overall marketing for developing, implementing and executing strategic marketing plans for the assigned restaurants in order to attract potential customers and retain existing one through advertisements, media, point-of sale, partnerships, and relationship marketing.

Responsibilities

• Plan and Lead MKT Calendar including MKT strategy and action plan, budget management for the assigned restaurants.
• Liaising with internal team to develop and coordination for marketing activities online & offline to be in line with the approved Marketing Calendar.
• Coordinating with stakeholders on execute all promotion communication including marketing database, email, sms, social and partners.
• Plan & manage PR/KOL activities for the group brands
• Lead and coordinate to design, build and maintain our social media presence.
• Work with CRM to plan & implement all CRM program to deliver a highly efficient initiatives/campaigns across group brands to optimize value for both customer and brand in line with our customer propositions
• Coordinate with creative team to develop plans for POSM to be in line with Marketing Calendar & well implemented
• Proceed any administrative and paperwork requirement with the internal teams, clients and partners on marketing execution
• Manage expense of all orders (Digital, PR, KOL, agency fee, etc) and involve in facilitating payment process
• Conduct mkt analysis to measure and report performance of MKT campaigns, and assess against goals (ROI and KPIs)

• Salary package as performance & experience
• Career development opportunities with a dynamic team and a thriving company in F&B
• Employee benefits may be including but not limited such as: staff meal allowance, free parking lot, bonus in all holiday time, Tết bonus as yearly company policy, ...
• Full Social, Unemployment, Health Insurance according to Labor Law & 24/24 Personal Accident Insurance.
• Other allowances (birthday, wedding, baby welcome, hospitalization...) based on company policy.

• University Degree or equivalent Advanced Diploma or equivalent in marketing, communications, public relations, or relevant fields.
• Minimum 5 years of relevant work experience and minimum 2 year working in F&B industry is an advantage
• Proven experience in marketing and branding communication. KOL & social digital communication is advantageous
• Have a knowledge of brand communication practices and techniques.
• Have a basic understanding of F&B operations and service standards to effectively promote the brand’ products and services, since then create effective marketing campaigns that resonate with customers.
• Ability to multi-task
• Strong verbal, written, and organizational skills

• Zalo 079 727 0639