Digital Marketing Executive

• Build an ongoing website plan to further develop site – working closely with team to implement additional. Plus working with the corporate agency on web graphics and animations ensuring shell is maximized
• Develop content rich materials for website liaising with the Corporate Communication to support themes and initiatives within the Corporate Affairs plan
• Act as online content manager – developing and maintaining an editorial calendar for all online corporate channels – including the internet, mobile, social media channels
• Working with the wider corporate affairs team build an ongoing social media strategy to enhance online reputation – ensuring opportunities to use appropriate corporate social media channels to support Corporate Affairs initiatives are maximized
• Oversee social media monitoring working with Global team and agency partner to ensure adequate monitoring is in place, updates delivered as agreed and need to respond/action assessed and recommended
• Develop a comprehensive SEO strategy
• Develop a measurement strategy to monitor and evaluate effectiveness of website and corporate social media channels
• Establish monthly Google Analytics report and use to track and evaluate website performance

- Fully paid insurance regimes: social insurance, health insurance, unemployment insurance, health insurance

- Get job-related professional training, opportunities for advancement.

- Professional and classy working environment.

• Educated to college level or equivalent in work experience
• Experience in a similar marketing role
• Proven experience of supporting, planning and managing project work to tight deadlines
• Experience of the main functions of marketing and leading smaller projects
• Demonstrated ability to interact effectively with various levels of management
• Proven experience of working to and understanding key marketing and eCommerce plans and strategies
• Excellent written and verbal communication skills in English. High-level proficiency of native language dependant on location of role
• Proficiency in Microsoft Office applications, budget management and project and time management
• Demonstrates an understanding of commercial awareness, able to adapt to changing priorities with key judgement and decision making skills
• Ability to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals
• Professional approach, clean and well groomed at all times
• Friendly demeanour, positive and enthusiastic attitude with strong customer focus and able to work independently
• Honesty, integrity, passion for hard work
• Demonstrated self-starter, with excellent attention to detail
• Creatively minded and has a thirst to work in marketing for the hospitality industry
• Enjoys working collaboratively and is a key team player with a “can do” attitude and thrives on a challenge
• Good understanding of Hilton, its core values and management structure