Marketing Executive

Assist the Marketing Supervisor and Director of Sales & Marketing in executing the hotel’s marketing activities and campaigns.

Coordinate with internal departments to ensure alignment on marketing promotions, events, and brand messaging.

Maintain and update the hotel’s marketing calendar and promotional materials.

2. Digital Marketing & Social Media

Manage and update content across the hotel’s social media channels (Facebook, Instagram, TikTok, etc.) following brand guidelines.

Create engaging posts, stories, and videos to promote the hotel’s services, facilities, and offers.

Monitor social media interactions, respond to guest inquiries, and report on engagement metrics.

Support in running online advertising campaigns and tracking their performance.

3. Content Creation & Branding

Support content development for the hotel website, newsletters, and digital platforms.

Coordinate photoshoots and assist in maintaining a library of marketing images and videos.

Ensure all marketing materials are accurate, visually appealing, and consistent with the Fusion Collection brand identity.

4. Public Relations & Events

Assist in organizing and executing marketing events, media visits, and promotional activities.

Support PR efforts by coordinating with media partners, influencers, and local tourism organizations.

Prepare and distribute press releases and promotional announcements when required.

5. Reporting & Administration

Track and report on the performance of marketing campaigns and social media activities.

Maintain marketing databases, contact lists, and image archives.

Support in monitoring marketing expenses and supplier coordination.

6. Collaboration

Work closely with the Sales, F&B, and Front Office teams to ensure marketing initiatives enhance the overall guest experience.

Support the corporate marketing team when needed for brand-level campaigns.

• Insurance

• Health check - up

• Training & Development

• Annual leave

• Allowances

1.Education & Experience

Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

At least 1–2 years of experience in marketing, communications, or digital content creation (hospitality experience preferred).

Fresh graduates with strong creativity and a good understanding of marketing are also encouraged to apply.

2. Knowledge & Skills

Good understanding of marketing principles, social media management, and branding.

Familiar with digital marketing tools such as Facebook Business Suite, Google Ads, and Canva or similar design platforms.

Basic knowledge of photography, videography, or graphic design is an advantage.

Ability to plan, organize, and execute marketing activities effectively.

3. Language & Communication

Good command of both written and spoken English and Vietnamese.

Strong communication, teamwork, and interpersonal skills.

Creative writing skills for social media and promotional content.

4. Personal Attributes

Energetic, creative, and detail-oriented.

Positive attitude with a passion for hospitality and guest experience.

Able to multitask and work under pressure in a fast-paced environment.

Willing to learn and grow within the marketing and hospitality field.

5. Others

Proficient in Microsoft Office (Word, Excel, PowerPoint).

Willing to work flexible hours when required for photo shoots, events, or campaigns.