Director of Marketing & Communications

Drive the successful implementation of branding strategies and tactical marketing programs for the hotel to support its short and long-term growth and profitability objectives. Duties involved planning, directing, controlling, coordinating and participating in all Public Relations activities. You will also help to create a desired work culture around our Winning Ways of the InterContinental Hotels Group and embrace the IHG Commitment.

1. People

• Entertain clients
• Develop and maintain a regular pattern of sales calls, meeting with principals of target market.
• Builds profile within local market place through attendance at various events and local market place.
• Conduct client interviews.
• Maintain regular contact with the IHG hotels in your region and the regional reservation office.
• Manage the corporate head office and the preferred hotel history for that company.
• Liaison with advertising agency

• Sells to new, existing and prospective customers considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the business
• Services existing business through management of account bases
• Sell all facets of the hotel
• Grows existing business and establishes and pursues leads which will develop business
• Analyses sales mix and likely impact on hotel goals
• Initiates and prepares tenders for business
• Assesses sales and marketing data
• Assists in the evaluation of sales and marketing activities
• Implements direction from Director of Sales and Marketing and Regional Managers

• Plan and conduct familiarization tours and site inspections.
• Travel when required to promote the hotel and develop potential business.
• Interfaces with operations on a timely basis.
• Execute advertising/creative briefs in a timely manner.
• Assists with the preparation of new products and services.

• Provides direction on, and conducts market research and analysis
• Develops and maintains contact with business generators, meeting and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely allied to Hotel business
• May assist with other duties as assigned by management

• Competitive salary / Mức lương hấp dẫn
• At least 14 annual leave days/year./ Tối thiểu 14 ngày phép/năm
• Monthly Service charge./ Phí dịch vụ theo tình hình doanh thu hàng tháng.
• 100 % salary and immediate Social Insurance enjoyment during probationary period./ Hưởng 100% lương & tham gia BHXH ngay trong thời gian thử việc.
• Accident Insurance (24/7) & Bao Viet Healthy Insurance enjoyment as per IHG policy./ Bảo hiểm tai nạn 24/7 và bảo hiểm sức khỏe Bảo Việt theo chính sách của IHG.
• 13th month salary/ Chế độ thưởng thường niên (lương tháng 13)
• Birthday gifts and Internal Service Discount in accordance to IHG and resort's policy./ Quà sinh nhật và ưu đãi dịch vụ nội bộ theo chính sách của IHG và khu nghỉ dưỡng.
• Enjoys IHG's special offer for internal employee./ Hưởng các ưu đãi đặc biệt của IHG dành cho nhân viên nội bộ.

• Demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company.
• Problem solving, reasoning, motivating, organizational and training abilities.
• Proficient in the use of Microsoft Office
• Good writing skills

Qualifications

• Bachelor’s degree or Diploma in Sales & Marketing, Hotel Management, Business Administration, or related field preferred

Experience

• Service years in supervisor/manager level: 2 years related experience or an equivalent combination of education and experience