Marcom Manager - Onsite

Strategic Planning & Brand Management

• Develop, implement, and monitor the annual Marketing & Communication plan/Campaigns during the year aligned with the resort’s commercial strategy.

• Ensure consistent brand messaging and visual identity across all channels and materials.

• Collaborate closely with RHG regional marketing team to localize global campaigns and maintain brand integrity.

• Identify new marketing opportunities to enhance visibility and drive incremental revenue.

Public Relations & Media

• Build and maintain strong relationships with media partners in Vietnam.

• Oversee the coordination of KOL collaborations, Filming project and media events.

• Act as the spokesperson for media queries and manage crisis communication when required from HCMC

Digital Marketing & Social Media

• Lead the resort’s digital presence, including website, SEO/SEM/GDN, social media, and online advertising campaigns.

• Develop engaging content strategies to promote resort activities, offers, and experiences across all platforms.

• Mainly manage website content, website packages to maintain the score and ranking of Website ad OTAs

• Mainly manage campaigns on OTAs by supervising the potential markets

• Mainly contact OTA Region / Country Manager to strategically invest Advertisement on OTAs

• Partly manage Review channels: Trip Advisor, Google

• Manage digital budgets, analyze campaign performance, and report on monthly basis.

• Oversee coordination with digital agencies, photographers, and videographers for creative production.

Events, Campaigns & Activations

• Conceptualize and execute marketing activations, festive campaigns, and partnerships to enhance guest engagement and media visibility.

• Coordinate cross-departmentally to ensure seamless execution of on-site events and brand collaborations.

• Support the F&B and Spa teams in promoting special events, seasonal menus, and experiences.

Leadership & Administration

• Supervise and guide the Marketing Executive to deliver creative, high-quality work on time.

• Prepare monthly marketing reports, campaign analyses, and presentations for management review.

• Ensure compliance with

• Career path and working environment with the professional international Radisson group
• Receive 100% salary and 50% service fee during the probationary period
• Attractive service fee
• Gasoline support
• Accommodation support for employees living far away
• Shuttle bus for employees in Nha Trang

Qualifications & Requirements:

• Bachelor’s degree in Marketing, Communications, Business, or Hospitality Management.

• Minimum 3–5 years of experience in hospitality marketing, preferably in a luxury or upscale resort.

• Strong leadership, creativity, and project management skills.

• Excellent verbal and written communication skills in English and Vietnamese.

• Proficient in digital marketing tools (Meta Business, Google Analytics, CMS, etc.) and design coordination (Canva, Adobe Suite preferred).

• Strong media relations network and experience managing influencer or PR collaborations.

• Ability to work under pressure, meet deadlines, and multitask in a fast-paced environment.

Send CV via email