Assistant Marketing Manager

•Assist in developing the annual marketing strategy, budget, and campaign roadmap.

•Translate business objectives into actionable, integrated marketing plans, ensuring alignment with brand positioning.

2. End-to-End Campaign Management:

•Lead the planning and execution of multi-channel campaigns (digital, branding, PR, offline).

•Manage project launch activities, including media planning, events, and collateral creation.

•Evaluate campaign performance (ROI) and drive optimization based on data insights.

3. Digital & Brand Oversight:

•Oversee content strategy, digital ads, SEO/SEM, social media, and CRM campaigns.

•Develop Creative Briefs and manage agencies to ensure consistent, high-quality brand representation across all touchpoints.

•Conduct deep analysis of digital data, conversion funnels, and lead quality.

4. Events & Strategic Partnerships:

•Plan and manage major events (launches, open houses, press events).

•Establish and maintain strategic partnerships (co-branding, media, influencer engagement).

5. Research & Analytics:

•Conduct market research (competitor benchmarking, trends) and customer surveys.

•Monitor and analyze KPIs, campaign ROI, and brand health metrics.

6. Team Leadership & Collaboration:

•Supervise and coach Marketing Executives and junior team members.

•Coordinate closely with cross-functional departments (Sales, Leasing, Project Development) for alignment.

•Oversee marketing administration, budgeting, and reporting processes.

Full salary in probation

14 days annual leave

Healthcare insurance

Teambuilding, company trip every year

Work on prestigious real estate developments

Career progression in a leading property group

- At least 5 years of marketing experience (including 1–2 years at Senior level), preferably in the real estate, property development, or hospitality industry.

- Strong knowledge of digital marketing, brand management, and event organisation.

- Excellent communication skills in English and Vietnamese (both written and spoken).

-Proven ability in campaign planning & execution.

- Data-driven mindset with experience in performance optimization (ROI, Analytics)

- Proficiency in MS Office; familiarity with design tools (e.g., Canva, Photoshop, Illustrator) is a plus.

- Strong analytical skills with experience using marketing analytics tools (Google Analytics, Meta Ads Manager, etc.).

- Experience working across teams/functions and able to work independently with impeccable results

- Good planning & multitasking skills

- Strong communication & cross-functional collaboration

- Proactive, adaptable, and solution-oriented