Marketing Executive tại PASSIO COFFEE VIETNAM LTD

7/2017 → 5/2018 (10 tháng)

Hồ Chí Minh

- Wrote content, answered customer’s questions and managed fanpage of company. - Deployed promotion plan for group of special store in low season . - Worked with agency and participated in setting up event show to increase brand loyalty

Trade Marketing Executive tại HOANG YEN RESTAURANT LTD

7/2018 → 4/2020 (1 năm 9 tháng)

Hồ Chí Minh

- Briefed marketing material and designed simple backdrop, tentcard. Found quality supplier and dealt cost. Tracked and monitored POSM (Logistics, allocation, distribution), gave guideline to operation team how to achieve execution and report as planned. - Worked with team to brainstorm local store marketing program, worked closely with various external parties to exchange benefit, forecasted the effectiveness of them and presented to director. - Visited store and market regularly to gather information trends, customers, competitors as well as to find opportunities for visibility

Trade Marketing Executive tại Trung Nguyên Legend

4/2020 → Hiện tại

Hồ Chí Minh, Việt Nam

- Seek, build and maintain the relationship with partners outside. Discuss promotion, deal budget and deploy program to drive sale and reach new customer data. Result: Collaborate with VinID & Galaxy to offer gift voucher for customers and drive sell 20% than usually. - Collaborate with internal teams to execute marketing strategy, special event for branding, driving corporation identify to achieve KPI revenue. Sale forecast, review budget, report the effectiveness with Power Bi tool. Result: Organize an event to give away books for youth community and attract more than 500 attandances/day. - Plan, deploy and follow marketing promotion for new store opening. Ensure the image and decoration of store follow the brand identity guidelines. - Use CRM system to manage customer relationship. Update and do market research about all competitor product and participates monthly. - Handle paperworks with ERP system

Science Research

4/2018

Do science research about Passio brand and won consolation prizes.

Nguyễn Thị Diễm Phúc - Marketing Manager

Công ty CP Trung Nguyên Franchising

phucnguyen.uel@gmai.com