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Từ 3 đến 5 năm
Nhân viên
12 - 20 triệu
HCMC
Tiếng Anh (Trung bình)
100 - 499
Giới thiệu bản thân
Trình độ học vấn chuyên môn
Ton Duc Thang University
Business Administration - Đại học
2015 → 2019
Kĩ năng
| Integrated Marketing Planning | |
| Multi-brand Campaign Management | |
| KOL/Influencer Collaboration | |
| Event & Grand Opening Management | |
| Photo & Video Editing |
Kinh nghiệm làm việc
Marketing Executive tại Cơm Niêu Thiên Lý
4/2022 → 9/2024 (2 năm 5 tháng)
Việt Nam
- Organize and coordinate branch opening campaigns, expanding the system from 6 stores to 22 stores. - Plan and execute monthly and quarterly marketing programs aligned with business objectives and brand development strategies. - Build and manage multi-channel communication systems including POSM, digital platforms, website, and social media. Collaborate with press, KOLs, and TikTok creators to increase brand awareness and media credibility. - Coordinate brand communication activities in partnership with Miss Grand Vietnam 2024 as a sponsor across multiple channels.
Marketing Executive tại SATIS GROUP
10/2024 → 9/2025 (11 tháng)
Việt Nam
- Develop and execute integrated marketing strategies aligned with the positioning of each brand while maintaining consistent brand image and communication. - Directly manage Grand Opening campaigns for AMANA Hotel Phan Thiet, Tiem Com Noi Dien, and AMANA Cafe & Bistro. Manage multi-channel communication (Facebook, TikTok, POSM at point of sale) and build 3 websites optimized for brand awareness and conversion KPIs. - Coordinate with operations teams to implement promotional programs supporting room occupancy and F&B revenue targets. - Manage freelancers and agencies (design, media, production), ensuring campaign progress, quality, and budget control.
Marketing Executive tại TAIWAN OOLONG CHA
10/2025 → 4/2026 (6 tháng)
Việt Nam
- Plan and execute integrated marketing campaigns on a monthly and quarterly basis, including social media, POSM, and offline activations. - Lead Grand Opening campaigns for Chubby Yo and TaoCha, managing communication activities before, during, and after the launch. - Manage multi-channel communication (Facebook, TikTok, in- store POSM), develop periodic content plans and viral campaign ideas such as minigames and customer engagement activities. Develop and implement product launch campaigns, seasonal promotions, ensuring consistent brand messaging across all communication channels. - Monitor and analyze campaign performance while managing marketing budgets for each phase and promotional program.



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