Director of Sales (Cluster: Mui Ne & Phu Yen) | Vice Director (Tonkin Railway) tại Mandala Hospitality Group & Tonkin Railway

5/2024 → / (2 năm 1 tháng)

Việt Nam

KEY ACHIEVEMENTS (Cluster Hotels) • Exceptional Revenue Performance: Successfully developed and implemented comprehensive tari structures and commercial strategies, consistently surpassing revenue targets for 9 consecutive months (August 2025 – April 2026) for both Mandala Mui Ne and Mandala Phu Yen. • Record-Breaking Performance: Shattered all previous records since the hotels' inception, reaching all-time highs in both ADR and Total Room Revenue. • Strategic Inbound Expansion: Successfully penetrated new high-yield markets, capturing signicant market share from China and Korea (Mui Ne) and Germany and France (Phu Yen). • Elite Retention & Culture: Established the group’s most stable sales force with 0% turnover rate over 2 years, achieving the longest employee tenure in the group’s history. Strategic Hospitality Management: • Strategic Business Leadership: Orchestrated and executed comprehensive cluster business plans for Mandala Mui Ne and Mandala Phu Yen to maximize market share and brand positioning. • Revenue & Yield Optimization: Masterminded dynamic pricing strategies and inventory management across B2B and B2C channels to drive ADR and RevPAR growth. • Multi-Channel Distribution: Diversied revenue streams by optimizing OTA performance, strengthening GDS presence, and expanding the Corporate/MICE portfolio. • Partnership & Network Development: Directed high-level networking initiatives, including FAM trips and strategic seminars, to solidify relationships with major Travel Agents, DMCs, and Corporate accounts. • Market Intelligence: Conducted rigorous market research and competitor benchmarking to pivot sales tactics in alignment with shifting domestic and inbound travel trends. • Sales Force Leadership: Cultivated a high-performance sales culture through rigorous training, KPI setting, and mentorship, ensuring the team's agility in a volatile market. Tonkin Railway Operations: • Product Innovation: Led the end-to-end conceptualization of the 5- star Tonkin Railway, dening its unique value proposition to compete with luxury market leaders like The Vietage. • Strategic Logistics: Collaborated with Vietnam Railways (DSVN) to engineer optimized schedules and exclusive stopover experiences. • Global Market Entry: Developed sophisticated tari structures and international sales call plans to introduce the luxury rail product to high-end global travel agencies.