Account Executive (Corporate Communications team) tại MVV SnP

6/2024 → 3/2026 (1 năm 8 tháng)

Việt Nam

• Served as Key Account lead for PR campaigns across major brands including Grab, BIDV MetLife, Starbucks, CIMB Vietnam,... • Managed projects end-to-end, including brief intake, execution tracking, budget control, and paperwork completion. • Worked directly with clients to consult on press release development, content planning, and the production of diverse PR materials (traditional PR, mini- magazines, photostories, TikTok content, etc.). • Collected, consolidated, and analyzed information on brands, competitors, and industry trends on a daily/monthly/quarterly basis using third-party data sources. Proactively reported and updated clients on potential communication crisis risks, while supporting the development of media response statements. • Coordinated directly with journalists and media representatives at events, seminars, and press conferences. • Executed KOLs engagement and social media initiatives for brands such as Vietlott, Dai-ichi Life, and Saymee.