Marketing & Communications Manager

2. Develop and manage advertising programs, including managing the advertising budget, selecting the advertising message and evaluating the advertising effectiveness

3. Generate an annual calendar of marketing/advertising activities and Special Events

4. Cultivate key media contacts in Vietnam, regionally and internationally

5. Increase public awareness of Angsana and Banyan Tree Lăng Cô Lăng Cô through quality exposure in various media through advertising, editorial, awards, events and visiting journalist programs

6. To appoint and then manage the relationship between Angsana and Banyan Tree Lăng Cô and any local, regional or international Public Relations Agencies

7. Develop and oversee implementation of media relation goals and strategies, including handling of all media inquiries, press releases, organization of media events and press conferences, as needed. Will also be expected to maintain effective communication with major media representatives, editors and publishers

8. Develop a full range of experiences, events and “stories” in order to solidify the value of the destination and the services and facilities in and around Angsana and Banyan Tree Lăng Cô

9. Develop and update the Angsana and Banyan Tree Lăng Cô Press Kit, issue regular press releases, featured stories

10. Identify opportunities to further expose Angsana and Banyan Tree Lăng Cô to external parties through the creation and/or sponsoring of cultural, art, social, sporting and networking events that are aligned with the overall positioning of Angsana and Banyan Tree Lăng Cô and sound in delivering a strong ROI

11. Develop promotional tools to stimulate customer interest, purchase or investment and increase brand or product awareness. These include

a. Use of Gift Certificates

b. Premium discounts, gifts or merchandise to motivate sales and extend brand awareness

c. Prizes and competitions

d. Free trials

e. Working closely with Banyan Tree lifestyle Services

12. Ensure the accuracy and meticulous review of all marketing collaterals developed

13. Work closely with BTHR corporate marketing team for the creation and delivery of special events

14. Prepare monthly reports on past and future activities and ensure ROI calculations are evaluated for each activity (including media returns)

15. Host special groups and media familiarization trips when appropriate and relevant

16. To develop meaningful and beneficial relationships with Luxury Goods, Airlines, Automobile, Liquor Companies and Distributors etc. in order to co-promote each other’s products and partner for special events and projects

17. Other tasks and responsibilities are assigned by Director of Sales & Marketing and the Management

• Competitive salary

Mức lương cạnh tranh

• Attractive benefits

 Phúc lợi hấp dẫn

• General insurance provided for inpatient medical treatment

Bảo hiểm nội trú dành cho các trường hợp nằm điều trị tại bệnh viện

• Outpatient medical treatment claims

Bảo hiệm ngoại trú được bồi hoàn các chi phí khám

• Opportunity to attend various professional training courses

Có cơ hội được tham gia các khóa học để phát triển kỹ năng nghề nghiệp

• Opportunity to experience at Hotels and Resorts belonged to Banyan Group

Có cơ hội được trải nghiệm dịch vụ các khách sạn thuộc tập đoàn Banyan Group trên toàn thế giới

2. Knowledge of marketing-related business practices, including advertising, market research, technology and budgeting;

3. Proficient with marketing-related software programs;

4. A history of planning successful product launches and events;

5. Effective communication skills and adaptable communication style for interacting with team members, upper management and clients;

6. Time management and organization skills for planning and executing both large and small marketing projects and initiatives;

7. Leadership skills to motivate team members and manage conflicts;

8. Analytical and problem-solving skills for coming up with ideas to increase demand for products and services;

Vui lòng gửi CV qua địa chỉ email hoặc gửi trực tiếp qua Hoteljob

Like trang facebook để biết thêm nhiều cơ hội việc làm tại Laguna https://www.facebook.com/tuyendunglaguna/

Facebook: Laguna Lăng Cô Tuyển DụngFacebook: Laguna Lăng Cô Tuyển Dụng

Zalo: Laguna Lăng Cô Tuyển Dụng

Hoặc LinkedIn: Laguna Lang Co Careers